GFH-logo2-wide-trans-italic

Raise Capital
With A System
- Not Guesswork.

I teach entrepreneurs how to find the right investors, have better investor conversations, and raise faster – with clarity, structure, and confidence, even without a network.

Special thanks for the financial support of my mission go to:

Florian Kandler

I’m Dr. Florian Kandler. I founded 3 startups and raised capital myself (Silicon Valley, London, Berlin). Today I help founders become “investor-ready” — with a structured system that turns fundraising form guesswork into a repeatable process.

Entrepreneurs Supported

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in 20 Countries

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across 12 Industries

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Funding Raised

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The Problem With Fundraising

Fundraising isn’t hard because your idea isn’t good – it’s hard because the process is unclear.

Most fundable founders who struggle to raise their first professional funding round make one big mistake: They do “random fundraising”.

They pitch too early or too late, they talk to the wrong investors, send decks without a clear narrative, meet investors without a clear meeting strategy, and try to solve their lack of fundraising best practices with even more hustle and work, hoping that something will stick.

Every one of these mistakes is a leak in their fundraising funnel — costing them qualified investor conversations, and lowering their chance of success.

Take a look at 10 of the most common fundraising mistakes I see founders make again and again — and spot exactly where you can make quick improvements to raise faster and with more leverage.

Top 10 Fundraising Mistakes

Fix These “Levers Of Fundraising Success”

Mistake #1

Wrong Investors

Pitching people who don’t invest in your stage, geography, or category kills momentum. You waste weeks, hear “not a fit,” and start doubting a perfectly fundable business.

We’ll pinpoint your exact investor profile and build a targeted list that actually converts.

Mistake #2

Too Small List

With only a handful of investors, you can’t create momentum or competitive tension. No urgency, no FOMO—just slow replies and “let’s reconnect in a few months.”

We’ll expand your pipeline fast so you create momentum, urgency, and real competition.

Mistake #3

Milestone Mismatch

You raise before your story is “earned.” Missing traction, proof, or clarity forces investors to take a leap of faith—so they pass, stall, or demand painful terms.

We’ll align your fundraising story to the milestones investors must see before saying yes.

Mistake #4

Starting Too Late

If you begin when cash is low, every call screams desperation. Investors sense your back is against the wall and wait you out — or offer terms you can’t accept.

We’ll set a clean timeline and plan so you raise from strength, not pressure.

Mistake #5

Weak Positioning

If your narrative doesn’t hook fast, investors mentally check out. You sound like everyone else, your deck feels “fine,” and the meeting becomes polite curiosity, not conviction.

We’ll sharpen your narrative into a crisp hook that investors remember and repeat.

Mistake #6

Bad Outreach

Relying on cold emails alone is a slow grind with low hit rates. Without warm intros and inbound signals, you fight uphill—spending effort where leverage should do the work.

We’ll build a smarter outreach mix that unlocks warm intros and inbound signals.

Mistake #7

No Meeting Strategy

Founders who only present and answer questions lose control. Great fundraising is dialogue — building belief, trust, and urgency. Without it, investors stay cautious and noncommittal.

We’ll turn meetings into guided conversations that build trust and move decisions forward.

Mistake #8

Weak Follow-Up

Most founders “check in” instead of progressing the decision. Without a clear next step, new proof, and a timeline, investors drift, ghost, and your pipeline quietly dies.

We’ll give you a follow-up system that keeps momentum and prevents ghosting.

Mistake #9

No Process Control

If you don’t run a structured process, investors run you. Meetings spread out, decisions stall, and you lose momentum — because nobody feels the deal is moving toward a close.

We’ll install a simple fundraising process so you stay in control from first call to term sheet and close.

Mistake #10

Fumbled Closing

Either you’re passive (“let me know”) or pushy (“are you in?”). Both kill trust. You need a confident, respectful way to drive decisions without sounding desperate or needy.

We’ll script a confident close that drives decisions without sounding pushy or desperate.

Let’s Fix These 10 Mistakes

Every one of these mistakes is fixable — fast — when you run a proven fundraising process.

Keep in mind:

Let’s fix this — together!

As seen on:

An End-To-End Fundraising System

A Repeatable Process From “Who Do We Pitch?” to Closing a Deal

The fastest way to make fundraising easier isn’t more hustle — it’s a system.

When you know exactly who you’re targeting, what story to tell, how to create interest, and how to move investors through a clean timeline, the entire game changes.

That’s what this 6-step framework does: it turns fundraising into a repeatable process you can run with clarity and control — so you build momentum, create competition, and negotiate from strength instead of hope.

This is the exact end-to-end system I learned while successfully raising venture capital for my own startups — and the same proven framework I’ve been teaching founders for over 10 years to run fundraising with structure, confidence, and leverage.

The 6-Step Fundraising System

The End-To-End Framework For Successful Fundraising

Step 1 >

Investor Selection & Research

Seeing the full range of possible types of investors, understanding what each of them can offer you and expects from you, and where to find enough of them.

You’ll have a clear focus on the most suitable types of investors, and an Investor Long List of 100+ names.

Step 2 >

Positioning & Investor Story

Translating your startup into an investor-ready narrative that suits your type of investor.

You gain a complete communications set (pitch deck, outreach hooks, conversation starter scripts, story arch) that clearly answers “why this”, “why you”, and “why now”.

Step 3 >

Outreach & Generating Inbound Interest

Approaching investors professionally, creating relevance and interest. And creating deal visibilty that generates inbound interest from investors.

You’ll get into coversations and meetings with more and better investors faster.

Step 4 >

Meetings & First Conversations

Preparing a strategic game plan for your investor meetings (opener, hooks, golden questions, timing, control), which turns first meetings into follow-up conversations about an actual deal.

You’ll be able to talk to investors on eye-level, in a way that increases reciprocal interest, trust and credibility, and feels natural — not transactional or artificial.

Step 5 >

Process & Building Momentum

Knowing how to turn meetings into momentum and FOMO, how to stay in control of the timeline and move investors towards a decision.

Running fundraising like a pro: with a pipeline, structured meetings, handling objections, and building momentum in your fundraising funnel.

Step 6 >

Decision-Making & Closing

Navigating term sheets, signals, and negotiations — and knowing when and how to move a round forward.

A fair deal with the best possible investors who bring money and competence to your company, and support you on your onward journey towards realizing your vision.

Let’s Set Up Your Fundraising System

Fundraising shouldn’t feel like chaos, guesswork, or “spray-and-pray” pitching.

Let’s set up your fundraising system — together!

Trusted by educational organizations:

Who I Can Help

I specialize in supporting founders raising capital in Europe at pre-seed, seed, and Series A

It is very likely that I can help you if you’re in one of the following situations:

Once we have clear focus and overall game plan, we dive into optimizing the biggest success levers, where inecperienced founders lose a lot of traction:

On stage at:

How I Can Help

Founder-to-founder guidance — built from real raises and refined over 10+ years of consulting

Fundraising Winter Camp 2026 (Online)

Since 2016, my annual 4-week live online program.

Registration ends in:

Days
Hrs.
Min.
Sec.

1:1 Fundraising Advisory

Get direct, hands-on guidance for your fundraising round from me face-to-face and one-on-one. Simply book your preferred number or hours and we can get started right away.

Workshops (Online/Onsite)

For startup support organizations (incubators, accelerators, …) I deliver proven fundraising workshops tailored to the experience level of your entprepreneurs, and the timing and goal-setting of your organization.

Founder Feedback

Voices from founders I supported through the investor search, messaging, and fundraising process

5 times thank you to: THANK YOU for your absolute clarity. You manage to organize the chaos in my head. THANK YOU for your insider tips on how to add an emotional touch to a pitch. THANK YOU for always making time, no matter when or where, and making me feel like I'm never a bother with any question. THANK YOU for the amazing phrasing and brilliant wordplay - since then, I no longer fear and know how to answer critical questions professionally! THANK YOU for even providing support afterward. A pitch doctor with great foresight, understanding, and a heart of gold!

Gloria Hiltmair
Founder, Seitenbunt

Florian's tips have been incredibly helpful and gave my investor outreach the perfect finishing touch. It's always great to get feedback from someone outside the company because the blind spots within the company can grow, making it hard to see certain things. Florian is very competent, very friendly, and super quick with feedback. I highly recommend Florian to everyone!



Andreas Höllmüller
Managing Director, Tastery
Philipp Lederle
Philipp LederleFounder, helpsole
Florian's feedback on our Helpsole investor pitch was incredibly valuable. We were able to improve significantly! Thank you for your time and support!
Aydin Umutlu
Aydin UmutluFounder, Ali Cola
What can I say... just fantastic. Direct and to the point. Constructively pointed out mistakes. Provided understandable improvement suggestions. And all in record time. Thank you, Florian.
Martin Granig
Martin GranigFounder, Monkee
Thank you so much for your great input. Especially for tactical and strategic questions. Super valuable and on-point advice.
Jakob Feinböck
Jakob FeinböckFounder, wannarent
I had already worked with two "coaches" before I met Florian. Yet, he still found several things we could improve. He is always available when you need quick feedback. THANK YOU, FLORIAN!
Zita Martus
Zita MartusManaging Director, Soundhorn
Florian Kandler is very authentic and an excellent coach in this field. He has a very quick understanding and gets straight to the point. He provides brilliant tips and strategies and prepares you very well. I highly recommend him and am impressed, as his feedback is always constructive, giving you the best chance to be well-prepared! 👌

Accelerator Feedback

What program leaders say after booking my fundraising workshops for their cohorts

Every year, Florian conducts his 'Fundraising Secrets' workshop for our Elevate Accelerator founders. With his own fundraising experience, this workshop has a strong practical focus that helps our teams prepare professionally for their investor search. Participants are also thrilled by Florian's stories and learnings from pitching for millions to investors himself. Florian's workshop is consistently one of the highest-rated among our founders. We can only recommend his valuable expertise."

Valentin Aschermann
Partner & Head of Startup Services, TheVentury (Elevate Accelerator)

Florian Kandler's fundraising workshop is a highlight for participants in our aws First Program every year. Here are some quotes from the founders: 'Flo is super experienced and generously shares his knowledge, which is extremely helpful,' 'An excellent trainer – a great workshop with many insights and valuable learnings,' 'Very helpful, as it was presented from an expert's perspective and provided insights into investors' mindsets, which are usually hard to come by. Individual questions were also specifically addressed.' We are delighted that Florian has been a part of our program for years and can recommend him at any time.

Elena Maria Tröscher
aws Creative Industries und Entrepreneurship

Florian's fundraising workshop is a staple of the "Founders Lab" by the Vienna Business Agency. He excels at preparing first-time founders for pitching to investors, drawing on his experience from his own startups that successfully secured funding. His feedback is always "on point" – participants benefit not only from his responses to their individual challenges but also from gaining a new perspective that can be applied in many other areas. Florian makes the important connections between fundraising, pitching, sales, and building a startup truly tangible. In 2020, Florian's workshop was once again voted the most popular workshop in the program by the participants.

Juila Weber Wirtschaftsagentur Wien
Julia Weber
Program Manager Startup Services, Vienna Business Agency

Early-stage high-tech startups receive intensive support in our Startup Camp of the SCALEup Incubation Program to turn a founding idea into a scalable business model. Especially in this phase, practical workshops like 'Fundraising Secrets' by Florian are crucial and highly valued by our founders. How does an investor think and act? How can I excite investors about my project? What do I need to consider in my cap table? With highly valuable, practical tips and tricks, Florian introduces our founders to the 'art' of fundraising, guiding them to conduct successful investor meetings that ultimately lead to investment deals. His workshop is one of the most popular among our founders, not least because of his unique and highly motivating presentation style. We are delighted to have Florian on board!

Brigitte Pfisterer INiTS
Brigitte Pfisterer
Program Manager, INiTS Startup Camp

Florian's workshop "Fundraising Secrets" has been one of the highest-rated workshops in our i2c Accelerator at TU Wien since 2017. What participants particularly appreciate are the concrete tips and methods that Florian shares based on his own fundraising experience. His workshops are always very engaging and entertaining. We are thrilled to have Florian on board and can only recommend him as a fundraising expert.

Alexandra Negoescu i2c TU Wien
Alexandra Negoescu
Program Manager, TU Vienna - Innovation Incubation Center

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